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Newsletter June 2014
June 9, 2014

Falc General Meeting on Monday at 7:00 (PLEASE NOTE VENUE CHANGE) at Creekside Park Building 10455 Miller Ave.,Cupertino,CA 95014.

  No Meeting in July.
June 12, 2014
  Next Steering Meeting on Thursday at 7:00 at Panera.
Aug 11, 2014
  Next Quinlan painting change in Aug 11, 2014.
2014 FALC Membership

To participate in FALC sponsored shows and exhibits, one must be juried in as a exhibiting member. Artists who have submitted 3 pieces of original art which meet with the approval and acceptance of the voting members will be awarded "Exhibiting Membership". Jurying in will take place at most meetings.

Membership for continuing members is $30.00 per year, January through December.

Membership fees are due for the year 2014.

Membership Form

General Meeting - June 9, 2014
FALC General Meeting, (PLEASE NOTE VENUE CHANGE) at Creekside Park Building 10455 Miller Ave.,Cupertino,CA 95014.
Monday, June 9 2014/ 7:00 PM - 9 PM
Painting the Essence of Nature

Artist's statement "I explore how color and light affect space and the physical sense of place. For me Atmospheric Conditions are more than weather conditions, they elicit a personal response to the landscape. The setting of my work may be abstracted landscapes, but the root of my work is an emotional reaction to the environment. My paintings are based on nature, fashioned from memory and imagination, and imply landscapes not necessarily seen, but felt. I dissolve the landscape, leaving only what I consider to be the essence of nature. I hope to draw the viewer to the light and colors that radiate from the canvas and give them pause."

Victoria Veedell is a painter who captures the essence of nature by examining the effects of light on form in the natural world. Her paintings, vibrant and colorful abstractions of landscape, have been noted for their calming influence on the viewer, allowing for reflection. Victoria was born in Texas and received a Bachelor of Fine Art in Painting at Texas A & M CC and worked toward MA at NYU. She has been painting for over 20 years.

Profile of The Month

Its always been FALC tradition to introduce one member of steering commitee or an Artist of the month first place winner. This month's Artist of the month first place winner was Slava Shabrov.

Slava is a self-taught artist. He was involved in photography since childhood, devoting much time to develop technical skills and artistic vision. Slava’s main interest lies with endless aspects of nature – redwoods, wild and garden plants, rock formations, streams and vistas. His specialty is breathtaking panoramas that bring the great outdoors closer, encompassing the viewer. His photographs passionately reveal the beauty of parks, preserves and gardens and remind us about beauty that we often forget in our urban life. For years Slava was working with black and white film, exploring light, textures and shapes, inspiring imagination of the viewer. Once the quality of digital cameras improved enough to make it compelling to try them, Slava made the transition to the new technology. Flexibility of digital processing along with improvements in printing technology opened new horizons in revealing full potential of light and color. Regardless of technique, being in the right place at the right time, selecting your subject and making the best judgment about composition and lightning is what ensures the best result.

Reward Points For Members

Falc is excited to introduce New Membership Incentive Program. Please visit the Link for more details.

Members Incentive Program

Our Next Show
"Midsummer Art Celebration" at the Triton Museum of art
Show: June 2014 from 10AM to 6PM at the Rotary Park.
1505 Warburton Ave. Santa Clara, CA 95050

FALC participates in this one day event with several other Bay Area art groups.


2014 Nominations and Elections

With the beginning of the new year all FALC board positions are open for new nominations. We would like to ask that each FALC member give some thought to how they can be more involved with our club for 2014. You can nominate yourself or any other FALC member for any position listed below. All nominations will be voted on at the January Meeting. The club has many talented members with many skills that are urgently needed to run the group. A club is only as good as it's members and if everyone takes turns at running the group we can achieve great results. Please ask yourself what you can do to contribute. We will do everything we can to make your involvement a positive experience and you will have plenty of guidance to help you get started. You may consider sharing a job with a friend. We invite nominations for any of the following vacant positions -


Slava Shabrov

Vice President Shows & Events

Janki Chokshi

Vice President Website and Newsletter

Janki Chokshi


Todd Kruse


Keith Hull


Yelena Shabrova


(Open) Assigning and managing the refreshments for the meetings.

Demo Coordinator

Nina Uppaluru

Panel Rental

Carrie Zeidman

Greeting Table

(Open) Managing the greeting table for all general meetings.


Sid Veloria

Please contact Slava Shabrov (slava@shabrov.com) if you would like to discuss volunteering for any of the above vacant positions.

Shows to See

FALC does not endorse the classes, venues and events listed below. We simply list any information that we determine would be of interest to our members. If you have a show or reception that you would like to list in this section, please send the information (under 50 words) to janki_chokshi@hotmail.com along with a picture of the display if you have one.

Triton Museum of Art's Statewide Photography Competition&Exhibition: Exhibition May 10-August 10, at 1505 Warburton Avenue, Santa Clara, CA. FALC member Yao Pi's two pieces are displaying in the show.

Harrington Gallery "Fresh Works" 4th Annual Open Juried Exhibit : May 3-June 9th 2014, 4444 Railroad Avenue, Pleasanton, CA.Yao Pi has one Piece displaying in the show.

Shows to Enter

Deadline to send nominations for the Cupertino annual Distinguished and Emerging Artist awards is fast approaching. Please visit The Cupertino web site for details: http://www.cupertino.org/index.aspx?page=609

The Cupertino Library Art Display sponsored by the Library Foundation is now taking applications from artists who would like to display their work at the Cupertino Library on a 9' x 9' space for a period of 2 months. The library takes no commission on sales and there is no charge for displaying there. The application form is at http://cupertinolibraryfoundation.org/programs/art-wall/art-wall-entry-form/

Calling all photographers! Send Triton Museum your submissions for the 2014 Photography Competition & Exhibition. The 2014 Best of Show winner will receive a solo exhibition at the Triton Museum of Art in Winter 2016! Additional awards will be given.

Important Dates: March 24, 2014 - Deadline for receipt of CDs April 4, 2014 - Selection notifications sent (via email if provided on the prospectus) April 30, 2014 - Deadline for receipt of accepted work May 10, 2014 - Exhibition opens May 23, 2014 - Artist Reception, 6:00 to 8:00 p.m. August 10, 2014 - Exhibition closes August 12-24, 2014 - Pick-up artwork.

For the full prospectus and more information on this exciting opportunity... Any questions about the competition or exhibition? Please email Chief Curator, Preston Metcalf at pmetcalf@tritonmuseum.org. No phone calls please. Triton Museum of Art, 1505 Warburton Ave., Santa Clara, Ca 95050 Office Phone: (408) 247-3754 / Gallery Phone: (408) 247-2438 staff@tritonmuseum.org / www.tritonmuseum.org


Anna Lee Steed will be teaching a painting class for oil and acrylic painters at the Quinlan Center in Cupertino starting January 9th. Classes will be on Mondays from 10:00 AM to 2:00 PM. Students will paint abstracts, still life and landscape. As always, Anna Lee’s lessons will have a strong focus on color. Painters of all levels are welcome, extra help for beginners. Cost is $150 for five classes Please contact Anna Lee at 831-662-8979 for more information, a registration form and the material list. See Anna Lee’s paintings online at www.linstromart.com.

Mike Kirschel Learn and practice oil painting (or acrylic) in the Monta Vista neighborhood of Cupertino. Beginning and advanced students welcome, class focus is on painting and picture making fundamentals with an emphasis on composition and color. Indoor studio painting is Wednesday mornings, 9:30 - 12:00 and outdoor painting on location is on Saturdays also 9:30-12:00. Private and small group lessons are also available. Please visit the website at www.kirschel.com for more information or call Mike Kirschel at 650-521-1856.

Zoya Scholis conducts advanced, intermediate and beginners watermedia painting classes through the FUHSD Sunnyvale Cupertino Adult education and at the Cupertino Senior Center. She also conducts Mixed Media Workshops and Collage Workshops in the summer. For more details please visit https://www.ace.fuhsd.org. Contact Zoya at zoya@artforpersonalgrowth.com

Stefan Bauman Weekly Oil painting classes in Saratoga the first and third week of each month. Classes are on Mondays from 6-9pm and Tuesdays from 10 - 1pm. Please call 415 606-9074 or email stefan_baumann@yahoo.com. More Info at www.thegrandview.

Joy Kuo Teaching Chinese Brush Painting. Beginner or Advance students on Wednesday mornings 10:00am.-12:00pm at Joy's studio 154 Quail Hollow Dr. San Jose, CA 95128 . $40.00/per class. Please call 408-598-6085 or email kuojs@yahoo.com.

Martha Zlatar is an Artist Success Coach who can help you define your unique goals for your art and support you in the process. Coaching is a wonderful way to be accountable for your actions. Martha will help you identify what you want to do, when will you do it by and how will you get it done. Please contact her for a complimentary half hour phone consultation at 415-839-8085 or email her at martha@artmatch-coach.com.

SCVWS offers a 10 week painting course with Mike Bailey, Watercolor Beyond the Obvious. It also offers SCVWS 2012 workshop brochure. You can register on their website at www.scvws.org Info: 650-941-8073.

Member of FALC Kathy Qi has started a website for artists for selling and promoting their work. website: http://www.key2arts.com/ Key2ARTS.com is a FREE community service for artists to exhibit and sell their own original, prints, and cards of artwork with very low commission rate. Membership is free and it's open to any art club juried-in artist, and people who appreciate art.

University Art in San Jose presents a GOLD LEAF WORKSHOP: "Learn how to use Gold Leaf Within Your Painting" Saturday March 22nd, 2014 2pm to 5pm $80.00 Artist Tanya Larina will show you the steps to add gold leaf into your oil or acrylic painting. Call the store to reserve your spot. This will fill up fast and space is limited. University Art 456 Meridian Ave. San Jose, Ca. 95126. Contact No. 408-297-4707.

An Artist Workshop by George O’Hanlon, Director of Natural Pigments November 16 and 17 at Accent Arts in Palo Alto Saturday, November 16 at 9am to 5pm Sunday, November 17 at 9am to 5pm Accent Arts, 392 S. California Ave, Palo Alto, CA The small class size provides each attendee personal attention and guidance with materials. Registration now open: $325 per person Due to limited class size we ask that you register early and pay for the workshop upon registration to insure your space. All workshop materials are included in the tuition. Registration open now.

Resources Page on website
Please check out our Artist Resources page which lists many recommendations by FALC artists. Members are welcome to submit their recommendations for the organizing committee to review. Please make your recommendations as detailed as possible and let us know what you find useful. Submit your recommendations using the form at the bottom of this page and add "Artist Resources recommendation" to your subject line.
Gallery Pages

If you have not done so already, please don't forget to send us the information we require to create a gallery page for you. For instructions on sending in your information, please visit http://www.falc.org/gallery/submit_new_gallery_page.htm and email all necessary information to Janki Chokshi email: janki_chokshi@hotmail.com

Panel Rental

Panels are available for rent all year at $5/weekend for members and $7/weekend for non-members. There will be a $25 charge for checks returned due to insufficient funds. For panel rental and availability please email Carrie Zeidman at czeidman@elanstudios.net or call her at 408-741-5809. Full payment plus a $100 refundable deposit are due when panels are picked up.

FALC Guidelines - Criteria for Jurying-in new members

FALC has been fortunate this year to welcome many new members and we can look forward to many others being interested in joining our club. One of the questions that we get asked the most from current members and those who are interested in joining is about our criteria for acceptance. Our process is clear and simple. Anyone who wants to join needs to bring three pieces of art to one of our meetings. The members present at that meeting will vote, and if a 2/3 majority of people approve, that person will be accepted, pay their dues, and become an exhibiting member.

As a juried club, FALC strives to maintain a certain standard of proficiency since organizations that invite us to exhibit assume a certain selectivity. One rule of thumb commonly used when voting in new members is to ask yourself this question - Would I like to exhibit with this work? Would this new work add to the reputation of the club? Just as we support each other by bringing our best work to shows and by providing new, fresh work for the painting changes at Quinlan, we can use our Artists' eyes to make decisions about what work will be hanging beside us at the next show.

Voting "no" during the jurying-in process does not bar an artist from joining the club. The artist can still be a member, just not an "exhibiting member". Non-exhibiting members can attend demos and meetings that provide an environment for their art to grow. As they continue to develop their skills, they are welcome to jury in at a later date.

FALC Guidelines - Copyrighted material

The laws regarding copyrighted material are complex and not uniform from state to state. In order to avoid liability and the burden of determining whether a particular image involves copyright infringement, FALC has created the following guidelines for member artists. FALC assumes that it is the respoinsibility of the artist to honestly follow these guidelines and assumes no liability for work that is submitted or displayed not following these guidelines. It reserves the right to disqualify a painting if there is reasonable doubt about copyright infringement or plagiarism.

  • Work entered for a show must be the artist's original work in concept and execution.
  • It cannot be copied from copyrighted material or photographs belonging to another person or organizaion except with the copyright holder's explicit written permission.
  • It cannot be the reproduction of a painting done by another person even if the original artist is acknowledged on the painting.
  • It cannot be the reproduction of a historic painting.
FALC Board 2014
President: Slava Shabrov
Vice President: Janki Chokshi - Website and Newsletter
Program and Publicity: Carrie Zeidman
Treasurer: Todd Kruse
Secretary: Keith Hull
Membership: Yelena Shabrova
Refreshments: Vacant
Demo Coordinator: Nina Uppaluru
Online Gallery pages: Janki Chokshi
Artist of the Month Updates: Janki Chokshi
Historian : Sid Veloria
Panel rental: Carrie Zeidman
Greeting Table: Kalpana Adesara
Online mail: Slava Shabrov

We would love to hear from you.
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