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Newsletter March 2018
March 12th, 2018

FALC General Meeting on Monday at 7:00 Quinlan Center, Craft Room, 10185 Stelling Rd., Cupertino.

March 19th, 2018
  Next Steering Meeting on Monday March 19th at 7:00 at Panera.

Painting change is on February 12th- April 9th.

We have introduced theme based Painting Change.

February Theme : Love.

Accepting suggessions for April Theme.

Members are requested to bring 3 paintings for Painting Change. Artwork needs to be framed and ready to hang. Members need to sign a waiver while submitting their painting for Painting change.

All members must sign a waiver form before they can exhibit their work at the Quinlan Center. Quinlan will not exhibit the work of any artist who has not signed a waiver. Waiver is good for one year of exhibiting at Quinlan.

Please remember to sign the members sign in sheet at all meetings. Also participate by voting for the Artist of the Month and any potential members that may be jurying in that month.

For framing guidelines refer to the Exhibiting Rules

2018 FALC Membership

To participate in FALC sponsored shows and exhibits, one must be juried in as a exhibiting member. Artists who have submitted 3 pieces of original art which meet with the approval and acceptance of the voting members will be awarded "Exhibiting Membership". Jurying in will take place at most meetings.

Membership for continuing members is $45.00 per year, January through December.

$45 - full year membership

$25 - half year membership

(Half year membership is only for those who will be jurying in after June 2018 till Dec 2018)

Membership fees are due for the year 2018. Members are requested to pay their dues for the next year in Jan. Board will be reviewing the membership list and non renewed members will not receive membership benefits.

Membership Form

By-Laws and Minutes of Last Steering Meeting



General Meeting
March 12th, 2018
FALC General Meeting, Quinlan Center, Craft Room, 10185 Stelling Rd., Cupertino
Monday, March 12th 2018/ 7:00 PM - 9 PM
Azita Farshin

My inspiration comes from my observation to the nature, animals, and specially birds. The colors of them always inspire me to create something unique and special. I was being familiar with painting and embroidery when I was so young, 9 years old. After 7 years working and learning in my mom’s classes, who was designer and artist in our town, at age 17 I had my own students and helping her in classes. After participating in several art galleries with my mom, I started to work beside of embroidery on watercolor painting and found my second interest. I was amazed to decorate inside of home with tone of color which I created and matching it with all of furniture and pictures.. My art help me having more patient and persistence in my life specially embroidered pieces which take more than 6 weeks to be completed.

Upcoming Shows
February 2017 : "Love"
FALC member show at the Red Rock Cafe, 201 Castro Street, Mountain View,CA - 94041. (2nd Floor)
Show coordinator: Janki Chokshi / janki_chokshi@hotmail.com

Show: February 10 - March 30 during Café business hours


Participants please mark your calenders for the take down of the show.

Total of 30 paintings
Silicon Valley Open Studios (Cupertino) on May 19th - 20th.
Deadline - Group show registration - December 31st, 2017.
for more information visit www.svos.org
2017 Nominations and Elections

With the beginning of the new year all FALC board positions are open for new nominations. We would like to ask that each FALC member give some thought to how they can be more involved with our club for 2018. You can nominate yourself or any other FALC member for any position listed below. All nominations will be voted on at the January Meeting. The club has many talented members with many skills that are urgently needed to run the group. A club is only as good as its members and if everyone takes turns at running the group we can achieve great results. Please ask yourself what you can do to contribute. We will do everything we can to make your involvement a positive experience and you will have plenty of guidance to help you get started. You may consider sharing a job with a friend. We invite nominations for any of the following vacant positions -


Carrie Zeidman

Vice President

Janki Chokshi


Shubha Prithviraj


Carrie Zeidman


Gwedlyn Domingo


Steve Clark


Open - Assigning and managing the refreshments for the meetings.

Demo Coordinator

Janki Chokshi

Panel Rental

Carrie Zeidman

Greeting Table


We also need a volunteer with a van or bigger vehical to transport FALC panels from Carrie Zeidman's place to every event or show.

Please contact Janki Chokshi(janki_chokshi@hotmail.com) if you would like to discuss volunteering for any of the above vacant positions.

Shows to See

FALC does not endorse the classes, venues and events listed below. We simply list any information that we determine would be of interest to our members. If you have a show or reception that you would like to list in this section, please send the information (under 50 words) to janki_chokshi@hotmail.com along with a picture of the display if you have one.

“Vibrant Bay Area: An Exhibit of Plein Air Paintings” features oil and watercolor paintings by Peninsula Outdoor Painters ("POPS"). At the Palo Alto Art Center’s Community Gallery, 1313 Newell Rd, Palo Alto, CA. Reception, Feb 24, 2-4 PM. Exhibit runs Feb 22 - Mar 19.The Gallery is open Tues. - Sat., 9 AM - 5 PM; Thurs., 9AM - 9 PM; Sun., 1 PM - 5PM. There is no admission fee for this Exhibit.

The Santa Clara Valley Watercolor Society- 50th Anniversary show : SCVWS is celebrating its 50th Anniversary with a Show, entitled “Color!” that hangs March 19 - May 1 at the Addison-Penzak Jewish Community Center of Silicon Valley at 14855 Oka Road in Los Gatos. The exhibit is open to the public Monday - Friday 5:00am- 10:00 pm and Saturday and Sunday 7:00 am - 7 :00 p.m. The artist’s Reception, open to the public is 11:00 am-2:30 pm.March 25 at the JCC, on the 2nd floor. Paintings are for sale.

All types of water media, including watercolor, gouache and acrylics are allowed in the exhibits, but not oil based paint. For information, call JCC Events coordinator Maya Tripp at 408-357-7492 at the Community Center.

Seeing in Black and White : “Seeing in Black & White,” a photography exhibit by Tom & Marj Green will be on display at the Los Altos Hills Town Hall from October 2, 2017 to March 2018. All are invited to attend the artists’ reception on Sunday, October 8th from 2:00pm to 5:00pm at Town Hall. The reception will feature live music, wine, and refreshments.

Oil and Water: A show of contrasting styles at Gallery House : Gallery House is pleased to present Oil & Water, a colorful and contrasting exhibit from local artists, Maura Carta and Ruth-Anne Siegel. Open to the public, from January 30 to February 24, the show’s reception, an all-chocolate and sparkling wine affair, will be held on Friday, February 2nd, 6-8 p.m. Gallery House is located on 320 S California Avenue, in Palo Alto. It is located on 320 S. California Ave, Palo alto, CA. (entrance through Printer”s Cafe). Call (650) 326-1668 or visit www.galleryhouse2.com for details. Regular gallery hours are 10 a.m. to 6 p.m. (Tuesday/Wednesday), 12 noon to 8 p.m. (Thurs/Fri/Sat) and 11 a.m. to 3 p.m. on Sunday.

Shows to Enter

Utility Box Project : Campbell Civic Improvement Commission wanted to notify that they have a Call To Artists for their 4th annual Art Outside The Box utility box art program. For the past 3 years, they have had local artists submit to paint utility boxes. they have completed 29, and will be doing six (6) more in the upcoming months. Deadline for applications is March 16, 2018. We encourage local artists to apply if they would like to contribute to enhancing streets in Campbell with their own artistic expression. Details are on the city's website at: http://www.cityofcampbell.com/artbox

Call for Art: RISE: Empower, Change and Action! VENUE: Whitney Modern, 24 N Santa Cruz Ave. 2nd Floor, Los Gatos, CA 95030. DATES OF EXHIBITION: July 18 – August 31, 2018 RECEPTION: Saturday, July 21, 2018 DEADLINE FOR ENTRIES: Entries must be completed by April 21st at 11:59 PM in your time zone. ELIGIBILITY: Artists residing in the United States. FROM THE ACCEPTED ARTISTS IN THIS EXHIBITION, ONE ARTIST WILL BE CHOSEN by Suzanne Whitney-Smedt, owner of Whitney Modern, TO HAVE A TWO-WEEK SHOW at Whitney Modern in the summer of 2019. All selections for RISE will be made by the exhibition curators. In addition, three SPECIAL AWARD JURORS will view the works and choose one piece each to receive acknowledgement, and prominent display in the catalog, website and social media sites of Whitney Modern and Gutfreund Cornett Art. NOTIFICATION OF SELECTIONS: May 18, 2018 MEDIA ACCEPTED: Sculpture, painting, drawing, photo, video, printmaking, ceramics, assemblage, collage, mixed media, fiber art, glass art, performance, artist book. No giclees of original works are permitted. Giclees as part of a mixed-media work are acceptable.

Gallery will exercise the right to reject any work that does not accurately represent the submitted image. NONREFUNDABLE ENTRY FEES: $35/entry [students email us at GutfreundCornettArt@gmail.com for reduced $15/entry instructions] Fee is per entry for up to three pieces of art per entry. Payments to be made through PayPal only. You do not need to have a PayPal account to pay through PayPal. No refunds will be made after the jurying process has begun. CATALOG: We will create both print and online catalogs. Print catalog will be available through Amazon.com SALES OF ART: All sales will be handled by Whitney Modern with 50% going to the artist and 50% to the gallery. READ MORE AND ENTER HERE: https://www.gutfreundcornettart.com/call-for-art-rise.html

An honorarium is paid that varies from $350 to $500, depending on the box configuration. Selection will be completed by early April. Painting will begin in mid-May to June.

Classes and Workshops

Textures Galore with Colored Pencil by Denise Howard, CPSA, CPX, UKCPS, MPAS Two-day Workshop Saturday and Sunday April 14-15, 2018 9am – 4pm. Learn how to create a variety of believable textures with colored pencils, from the roughness of tree bark, to the sheen of metal, to the wispiness of a spider web, and many more! Denise is the author of the new book 101 Textures in Colored Pencil, full of practical stepby-step drawing techniques for rendering a variety of surfaces and textures. She will share lessons from the book, including her knowledge of tools and color selection, selection, to help you conquer conquer textures that may have baffled you before. Space is limited to 20 students. Sign up by March 25, 2018 to reserve your spot!

Registration Form: http://www.cpsa210.org/classesworkshops/

Location: James B. Murray Community Room, Milpitas Police Building, 1275 N. Milpitas Blvd., Milpitas, CA 95035 Cost: CPSA Members $120 Non-members $150

Daniela Friedmann mixed media workshop on textured surfaces at the Sunnyvale-Cupertino Adult Education School, on Saturday, April 7, 9 am - 2 pm. Address: 591 W. Fremont Ave., Sunnyvale, CA 94087, (Room 14). Phone: 408-522-2700 Workshop: Experimental Painting on Creative Surfaces

Zoya Scholis conducts advanced, intermediate and beginners watermedia painting classes through the FUHSD Sunnyvale Cupertino Adult education and at the Cupertino Senior Center. She also conducts Mixed Media Workshops and Collage Workshops in the summer. For more details please visit https://www.ace.fuhsd.org. Contact Zoya at zoya@artforpersonalgrowth.com

Stefan Bauman Weekly oil painting classes in Saratoga the first and third week of each month. Classes are on Mondays from 6-9pm and Tuesdays from 10am - 1pm Please call 415 606-9074 or email stefan_baumann@yahoo.com. More Info at www.thegrandview.

Joy Kuo Teaching Chinese brush painting. Beginner or advance students on Wednesday mornings 10:00am -12:00pm at Joy's studio, 154 Quail Hollow Dr. San Jose, CA 95128 . $40.00/per class. Please call 408-598-6085 or email kuojs@yahoo.com.

Martha Zlatar is an Artist Success Coach who can help you define your unique goals for your art and support you in the process. Coaching is a wonderful way to be accountable for your actions. Martha will help you identify what you want to do, when will you do it by and how will you get it done. Please contact her for a complimentary half hour phone consultation at 415-839-8085 or email her at martha@artmatch-coach.com.

Member of FALC Kathy Qi has started a website for artists for selling and promoting their work. website: http://www.key2arts.com/ Key2ARTS.com is a FREE community service for artists to exhibit and sell their own original, prints, and cards of artwork with very low commission rate. Membership is free and it's open to any art club juried-in artist, and people who appreciate art.

Resources Page on website
Please check out our Artist Resources page which lists many recommendations by FALC artists. Members are welcome to submit their recommendations for the organizing committee to review. Please make your recommendations as detailed as possible and let us know what you find useful. Submit your recommendations using the form at the bottom of this page and add "Artist Resources and Recommendations" to your subject line.
Gallery Pages

If you have not done so already, please don't forget to send us the information we require to create a gallery page for you. For instructions on sending in your information, please visit http://www.falc.org/gallery/submit_new_gallery_page.htm and email all necessary information to Janki Chokshi email: janki_chokshi@hotmail.com

Panel Rental

Panels are available for rent all year at $5/weekend for members and $7/weekend for non-members. There will be a $25 charge for checks returned due to insufficient funds. For panel rental and availability please email Carrie Zeidman at czeidman@elanstudios.net or call her at 408-741-5809. Full payment plus a $100 refundable deposit are due when panels are picked up.

FALC Guidelines - Criteria for Jurying-in new members

FALC has been fortunate this year to welcome many new members and we can look forward to many others being interested in joining our club. One of the questions that we get asked the most from current members and those who are interested in joining is about our criteria for acceptance. Our process is clear and simple. Anyone who wants to join needs to bring three pieces of art to one of our meetings. The members present at that meeting will vote, and if a 2/3 majority of people approve, that person will be accepted, pay their dues, and become an exhibiting member.

As a juried club, FALC strives to maintain a certain standard of proficiency since organizations that invite us to exhibit assume a certain selectivity. One rule of thumb commonly used when voting in new members is to ask yourself this question - Would I like to exhibit with this work? Would this new work add to the reputation of the club? Just as we support each other by bringing our best work to shows and by providing new, fresh work for the painting changes at Quinlan, we can use our Artists' eyes to make decisions about what work will be hanging beside us at the next show.

Voting "no" during the jurying-in process does not bar an artist from joining the club. The artist can still be a member, just not an "exhibiting member". Non-exhibiting members can attend demos and meetings that provide an environment for their art to grow. As they continue to develop their skills, they are welcome to jury in at a later date.

FALC Guidelines - Copyrighted material

The laws regarding copyrighted material are complex and not uniform from state to state. In order to avoid liability and the burden of determining whether a particular image involves copyright infringement, FALC has created the following guidelines for member artists. FALC assumes that it is the respoinsibility of the artist to honestly follow these guidelines and assumes no liability for work that is submitted or displayed not following these guidelines. It reserves the right to disqualify a painting if there is reasonable doubt about copyright infringement or plagiarism.

  • Work entered for a show must be the artist's original work in concept and execution.
  • It cannot be copied from copyrighted material or photographs belonging to another person or organizaion except with the copyright holder's explicit written permission.
  • It cannot be the reproduction of a painting done by another person even if the original artist is acknowledged on the painting.
  • It cannot be the reproduction of a historic painting.
FALC Board 2017
President: Carrie Zeidman
Vice President:Janki Chokshi - Website and Newsletter
Publicity: Shubha Prithviraj
Treasurer: Carrie Zeidman
Secretary: Gwedlyn Domingo
Membership: Steve Clark
Refreshments: Open
Demo Coordinator:Janki Chokshi
Online Gallery pages: Janki Chokshi
Artist of the Month Updates: Janki Chokshi
Panel rental: Carrie Zeidman
Greeting Table: Gwedlyn Domingo
Online mail: Shubha Prithviraj
We would love to hear from you.
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